Homo Shopus: The Buyological Urge

Vancouver, Canada based Adbusters have been culture jamming for quite some time now,  and they describe themselves thus – “We are a global network of culture jammers and creatives working to change the way information flows, the way corporations wield power, and the way meaning is produced in our society.” No mean challenge to take on, especially with late capitalist manifestations of corporate power excesses and top down flows of information. I have been an Adbusters follower for many years now, and what drew me first to them was their more than unconventional approach to magazine layout and design (everything that the ‘Time’ is not, if you know what I mean), and of course with convincing content that I find resonances in, it did become a regular fix. Here is a sampling of Adbusters posters dubbed ‘Homo Shopus: The Buyological Urge.’ Take a look.

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